Monday, April 4, 2016

Website Seeks to Make Government Data Easier to View and Understand

Victoria Guzman
IS 353-02
            The federal government has always made public records of demographics, public health, traffic patterns, energy consumption, family incomes and other topics on the web. This is an abundance of data that can be helpful for insights and discoveries but that can take a long time to find and sort through. The M.I.T. Media Lab is coming out with a project that seeks to ease the challenge of sorting through the data and making the value of government data available to a wider audience[1].
            This project is called Data USA, which is free and the software code is open source, meaning developers can build custom applications by adding other data. The article discusses many points including the funding and goal of the project. Deloitte, the consulting and auditing firm, provided funding and expertise on how people use government data sets in business. Deloitte was proud to fund this operation because it can be used to help executives, policymakers, and citizens better understand issues in areas like jobs, skills, education and health[2]. Patricia Buckley, the director of economic policy and analysis at Deloitte and a former senior economist at the Department of Commerce explained the goal of the project; organizing and visualizing data in a way that a lot of people think about it1. The website uses colorful graphics and short sentences to display data.
            This article was mostly about the goal and background of the website, Data USA. I would have liked to see more examples of what the data on the website could accomplish and maybe how visualization could help researchers. The whole idea of visualization is amazing because it can communicate the data in graphs and other ways to better understand the information. In another article, there were more examples of how this data could be used. For example, “business owners can view regional data to determine which locations would be effective for opening a new office by pinpointing areas with the most skilled workforce along with affordable real estate.”2This would help researchers in major companies and minimize time wasted on other researching methods that lead nowhere. Income statistics are also available on the website, so students currently studying in College’s can determine their career choices by researching the highest earning positions or looking for cities with more job opportunities. I would have also liked the NY Times to provide some background information on Deloitte, the MIT Media Lab, and DataWheel. The Media Lab applies unorthodox research approaches for using technology that would impact everyday life. They range from projects about neuroscience to innovation modes of transportation. Deloitte inspires their clients to make challenging business decisions with confidence and that could lead to a stronger economy and healthier society. DataWheel is a small crew of programmers that build visualization platforms2.
            The article also does not touch on the criticism or issues Data USA may face. This is a very limited market and I wonder how successful this website will be. I also have not seen any marketing for this website, it would be nice to see more advertising for it. The website itself looks very organized and simple to use. I liked how the main page has features of present day issues and articles like “Racial Breakdown of Poverty in Flint, Michigan.”[3] Visualization is a popular method to view data, and it is great to see government data being displayed like this. Not only is this website an organized and creative way to research data it also features related articles and trends.

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